Euthanasia Ad Campaign in Canada

Two Toronto advertising veterans have come up with park bench plaques – actually stickers – meant to draw attention to the fact that death can be excruciatingly difficult and to stir up debate about euthanasia and the need for living wills.

"Both Andy (McKay) and I have had parents who died painful deaths," Andy Manson says of the stickers, which look more striking than the familiar brass plaques issued for $1,525 under the City of Toronto's commemorative tree and bench program.

"We've both seen cases where passive euthanasia is the right thing to do."

Fort the rest of this revolting article refer to the Toronto Star (Liberal Canada news rag)